Temporary CMO in Milano, Italy
A senior temporary CMO for companies that need commercial marketing leadership now: brand, demand, and revenue owned for a defined period, in Milano and across Italy.
When a temporary CMO is the right decision
Temporary management of the marketing function is the answer when a company cannot wait for a permanent search: a departed CMO, a repositioning that has stalled, or a demand engine that has stopped producing pipeline. A temporary CMO takes full ownership of commercial marketing for a defined period, with board accountability from the first week, not a caretaker holding the seat.
What I fix first
- Category positioning that survives competition
- A demand engine measured on pipeline and conversion, not activity
- Pricing tied to value, not to the loudest voice in the room
- A marketing team reset around outcomes, not channels
Engagement model
- Defined scope, typically six to twelve months
- Full operating ownership of marketing for the mandate
- Compensation linked to outcomes
- Direct line to CEO, chair, or sponsor
- Clean handover to the permanent CMO agreed upfront
How to start
A short brief on the marketing situation, the sponsor, and the timeline is enough to open a conversation. The first response is a direct read on fit, followed by a ninety-day diagnostic view. Based in Milano, working across Italy and Europe. Tell me the problem and I will own the outcome.
https://niklaslindahl.com/services/temporary-cmo