What a Real 90-Day Plan Includes

A real ninety-day plan is short, written, and survives contact with the operating reality of the business.

What it includes

A diagnostic of cash, customers, costs, and people
Two or three priorities named explicitly, the rest paused
A redesigned operating cadence
An honest read of the leadership team and the decisions that follow

What it does not include

A new strategy
A re-organisation announced before the team is read
A list of initiatives that will need new headcount to succeed

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